Monday, October 29, 2012

Is your direct mail partner stuck in the past?


Are you Gaining Market Share? 

Results HQ Dealer Partners are! 


Why does Results HQ's "Buy Back" programs work so well when others produce "so so" results?

Because

All Direct Marketing is not created equal!



When you do business with Results HQ, you  not only get a timely relevant message.
With each campaign dealers receive or have access to;

  • Rights to largest database of Vins in the US - 160 million
  • Personalized URLS (PURLS) Landing Pages
  • Social Sharing
  • Interactive Voice Response (IVR) press to connect “Hot Leads”
  • Black Book Integration
  • Dealer CRM Lead Integration
  • Check-In System to record showroom traffic
  • Real-Time Analytic s Interface utilizing ResultsTrax, Your client portal myResultsTrax.com
Visit our website ResultsHQ.com and View video below to see how our campaigns come together

If your direct mail company isn't providing you with real time analytic s, from a Multi-Channel Marketing platform.... Then what are they providing you?






Tuesday, January 10, 2012

Tuesday, October 4, 2011

Is your direct mail provider at a competitive disadvantage?

If your mail company is still providing you with the same thing they did 4 or 5 years ago, there’re doing you an injustice.


Do they provide;
Pure saturation, or limited lists
Limited or NO Variable data printing
No microsites
No PURL (personalized URL)
No IVR (Interactive voice response)
No show room check in solution
No way to track, Analytic's reporting
And no way to import to your CRM

If all they are doing is dropping mail for you and hoping it works. The only thing they have to sell is.. IT”S CHEAP, And I've been doing business with you for a long time.      
                                           
Why do Results HQ clients achieve 6, 7 and at times over 10 times ROI?
www.Results-HQ.com

Results HQ offers
·         Rghts to largest databaseof Vins in the US - 160 million
·         30-40% email penetration
·         Personalized URLS (PURLS)
·         Landing Pages
·         Social Sharing Technology
·         Interactive Voice Response (IVR) and press to connect “Hot Leads”
·         Black Book Integration / Kelley Blue Book Integration
·         Dealer CRM Lead Input utilizing ADF-XML format
·         Check-In System to record showroom traffic
·             Real-Time Analytics Interface http://www.resultstrax.com/

Contact-us@Results-HQ.com  for an analysis of your targeted conquest potential.

If you can’t measure it, you probably shouldn’t be doing it!

Wednesday, September 21, 2011

“Stop broadcasting and start talking to ME.”


Dominique Ellis 
A recent study conducted by the Pew Research Center’s Internet and American Life Project found that nearly one third of U.S. adults prefer to be contacted via text message rather than by voice calls on their mobile phones. Social commentators may have you believe that this trend means more and more adults are using technology to shy away from direct contact. They may attribute this to a fear of responsibility or an aversion to real, personal connections, blah blah blah. The smart marketer will tell you, however, that it hardly goes that deep. Rather it’s a statistic that speaks to the growing demand for smarter, more personal advertising. In essence, the technically connected American is making a stand. And the message is “Stop broadcasting and start talking to ME.”

In the fast-paced, ever-connected, always-reachable world of the average young American, the lines of life and work are becoming increasingly blurred. The normal 9 to 5 workday schedule is basically non-existent. Therefore, time has become more and more valuable. That includes time that we have to watch advertisements. This trend has a direct effect on marketing, and digital, mobile, and social media advertisers are zeroing in on it.

Consumers no longer accept that they have to sit through a myriad of ads to get to their desired content. Who has that kind of time? Consumers are tired of having marketing messages dictated to them. They’re over having no control over what sort of messages they’re bombarded with. With the growth of Internet capabilities, smartphones, and the ever-expanding reach of social media into every aspect of our lives, it’s no wonder that traditional marketing tactics are failing to work. Think about it. How many people sit and watch cable television anymore? They don’t. They record their shows or order them OnDemand and watch them on their schedules.

Hulu is a prime example of this new, tailored wave of marketing. Hulu allows a user to tell them if the commercials are relevant to them or not and then customizes what ads pop up during their shows. Most are even interactive. Hulu listens. Hulu learns. I don’t know about you, but Hulu is my new best friend. Rather than being broadcasted to, Hulu engages customers with the types of messages they want to hear.

Digital marketers are getting hip to the new trends in the messaging preferences of consumers as well, allowing customers to opt into mobile text messaging in promotions and deals. By listening and growing with the technology, the smart marketer is staying engaged with its clientele.

Marketing has to evolve with not only new technology but the preferred method of messaging for its target audience. So, if it seems that the young adult demographic is telling you to talk to the hand don’t take it negatively. There’s probably a mobile phone in that hand. You can still reach them. Just shoot out a text.

Tuesday, September 6, 2011

Are you Gaining Market Share? Results HQ's,Dealer Partners are! How?

Dealer partners of Results HQ are growing their businesses and gaining market share, through our Multi Channel Direct Mail Solution. Targeting specific conquest business. 






















Why does Results HQ's "Buy Back" program work so well when others produce "so so" results?


All Direct Marketing is not created equal!


When you do business with Results HQ, you  not only get a timely relevant message.
With each campaign dealers receive or have access to;
  • Rights to largest database of Vins in the US - 160 million
  • Personalized URLS (PURLS)Landing Pages
  • Social Sharing
  • Interactive Voice Response (IVR) press to connect “Hot Leads”
  • Black Book Integration
  • Dealer CRM Lead Input utilizing
  • Check-In System to record showroom traffic
  • Real-Time Analytics Interface thru ResultsTrax, Your client portal
View video below to see how our campaigns come together

Tuesday, August 23, 2011

BMW expecting Mercedes to be top seller during early 2012






BMW is easily on pace to dethrone Lexus as the United State’s best-selling luxury brand by year’s end, but the German automaker says it expects to lose that title in early 2012.
That threat won’t come from a resurgent Lexus but rather from cross-country rival Mercedes-Benz, the automaker’s U.S. head told the Detroit Free PressBMW currently holds a 5,182 unit sales lead over Mercedes-Benz.
Although BMW’s Jim O’Donnell expects the brand to end 2012 as the U.S.’ favorite luxury brand, the executive concedes that a fresher lineup will give Mercedes the early lead in 2012.
“In the first quarter of next year, I would say Mercedes” will be No. 1, he said. “Mercedes going into 2012 in the first quarter will be in a strong position. Over the course of the year, we still should be ahead of Mercedes.”
Mercedes will be launching a freshened version of its C-Class later this year, which will likely outsell BMW’s aging 3-Series. However, BMW will launch its next-generation 3-Series in April 2012, which should move the automaker back to the top spot by the end of 2012.
Monday, Aug 22nd, 2011 @ 6:24 pm
By Drew Johnson